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Cookie Policy

Date of last revision: Friday, June 28, 2019

This Cookie Policy explains how Magic Leap uses cookies on its websites and your related choices. Please refer to our Privacy Policy for more information on our privacy practices.

What are Cookies?

Cookies are small data files stored on your browser or device. They can be in the form of session cookies (which expire once you close your web browser) or persistent cookies (which stay on your browser for a set period of time or until you delete them).

Cookies may be served by the entity that operates the website you are visiting (“first-party cookies”) or by other companies (“third-party cookies”). For example, we integrate third-party analytics cookies onto our websites, like Google Analytics, to help us understand how you are using our websites so that we can improve them.

We also use other technologies that function similarly to cookies. For instance, we use pixels (or web beacons), which are small images on a web page or in an email. Pixels collect information about your browser or device and can set cookies. We also use local storage, which allows data to be stored locally on your browser or device and includes HTML5 local storage and browser cache.

How We Use Cookies

We use cookies for a number of reasons, like helping us see which features are most popular, counting visitors to a page, improving our users’ experience, enhancing the security of our services, and providing you with a better experience. The cookies we use may be operated by us or by third parties and generally fall into one of the following categories:

Category of cookiesWhy we use these cookies
EssentialThese cookies are necessary for our services to function properly and to help identify and prevent security risks. We may also use these cookies to remember your settings and preferences.
Analytics and PerformanceWe use these cookies to collect information about how you interact with our services to help us improve them. For example, we may use these cookies to determine if you have interacted with certain content or features. We can also use these cookies to learn more about which features are the most popular with our users and where we may need to make improvements.
Social Media and MarketingSocial media and marketing cookies let you connect to your social networks and share content from our websites through social media. We and our advertising partners use these cookies to deliver advertisements, to make advertisements more relevant and meaningful to visitors to our website, and to track the efficiency of our advertising campaigns, both on our services and on other websites.

Your Choices

Below are some options to control or limit how cookies are used on our websites:

  • Although most browsers and devices accept cookies by default, you can usually manage settings to clear or decline cookies (for instance, by using a “private” or “incognito” mode). If you disable cookies, however, some of the features of our services may not function properly.
  • To prevent your data from being used by Google Analytics, you can install Google’s opt-out browser add-on.
  • When you visit our website for the first time, a banner informs you of the use of cookies. You consent to use of our cookies by clicking the “Accept All Cookies” button within the banner, or by continuing to use the site. If you click on “Cookie Preferences” you will be redirected to the cookie management page which gives you the ability to delete or disable all or part of these cookies, with the exception of the Essential cookies, as described above. You can always configure your cookies settings by accessing the Cookie Preferences link in the footer of any of our websites.
  • For information on how our advertising partners may allow you to opt out of receiving ads based on your web browsing history, please visit http://optout.aboutads.info/. European users should use the following link to learn more about how to opt out of receiving these types of ads the European Interactive Digital Advertising Alliance.

Contact Us

If you have any questions about our use of cookies, please contact us at: privacy@magicleap.com

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